Thank you for your intelligent insights here Ananya Kapur .

“Hashtags don’t save lives. The currency of “hashtags” has cured approximately zero people to date….

Raising awareness is like tweeting about a fire in your kitchen. Social network chatter, bumper stickers etc do nothing to solve any problem. It’s the laziest form of activism. People who do it are hoping that someone — anyone — else will do something about it, instead of them…And therein lies the problem with awareness campaigns: There’s rarely a call to action. It’s all awareness, no activity” (Maddox).

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I come from a land down under | Manners will take you where money won’t | HR Consultant | OHS Specialist | Personal Trainer

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